THE ONE BEFORE THE 1
Designed in 1985 but un-released until 2015, the Nike Air Max Zero Essential Men's Shoe is an Air Max 1 pre-concept design that combines a sleek upper and lightweight cushioning for ultra-modern comfort.
- Textile upper with molded overlays for breathable comfort and support
- Slip-on construction for a comfortable fit
- Foam midsole with Max Air heel cushioning for lightweight comfort
- Rubber at heel and toe for traction and durability
Nike Air Max OriginsNike's revolutionary Air-Sole unit made its way into Nike footwear in the late '70s. In 1987, the Nike Air Max 1 debuted with visible air in its heel, allowing fans more than just the feel of Air-Sole comfort—suddenly they could see it. Since then, next-generation Nike Air Max shoes have become a hit with athletes and collectors by offering striking color combinations and reliable, lightweight cushioning.
"Just do it."Nike® offers a vast array of products for an active sports lifestyle. Because every athlete wants to be better, Nike is there every step of the way to enhance each training experience, making each workout count.
Nike continues to seek new and innovative ways to develop superior athletic products, and creative methods to communicate directly with Nike consumers. Nike is always pushing the envelope on creativity. When it comes to creativity and functionality, Nike’s motto is “Just do it.”